I was trying to get started and called you with questions. I got your voicemail and decided to dig into your website. What I found was TREMENDOUS! The videos are first rate, the subscriber resources page is well done and the FastTrack videos were outstanding! I spent an evening reading the probate FAQ’s and was blown away with the info. You've answered my prayers. I wanted a 1 Stop Shop for the probate business and I hit a home run finding your service! Thanks.Brad
Agents can waste time and money trying to find buyer and seller leads manually. Discovering a quality resource for buying real estate leads gives agents a head start on sales and continually fills their funnel with potential clients. To help, we looked at 12 real estate lead generation companies to find the six best based on price, lead generation methods, lead nurturing tools, support, and ease of use.

BoomTown is a real estate lead generation company that leverages social and PPC ads to deliver leads with enhanced data gathered from social media profiles and other sources; pricing starts at $750 per month. BoomTown also includes a predictive CRM to suggest the best time to contact leads and a mobile app to streamline communication. BoomTown is best for social-savvy agents looking detailed lead profiles to give them an edge over the competition.
Don't use CTAs to drive people to your homepage, for instance. Even if your CTA is about your brand or product (and perhaps not an offer like a download), you should still be sending them to a targeted landing page that's relevant to what they are looking for and includes an opt-in form. If you have the opportunity to use a CTA, send them to a page that will convert them into a lead.

I have been trying to do probate sales for 2 years and in that entire time, I only closed 2 probate sales. After subscribing to receive probate leads from All The Leads and (most importantly) completing the Probate Mastery 1-on-1 Training, I have already been able to close four probate sales in 2015. I highly recommend you make ALL THE LEADS a vital part of your business.Bill
You may think direct mail is a thing of the past. But it’s still effective for targeted communications. Consider a content asset developed for high-level executives. Executives don’t usually browse the web for information. And it can be hard to get through to them via email. That means they may not come across the content you’ve developed with them in mind. This is where direct mail can prove powerful. You could send a direct mail piece to this audience to make them aware of your new, targeted content asset.  Direct mail also gives you a chance to grab the attention of a hot prospect by being creative and interesting with your message and presentation.

BoomTown ticks all of the boxes for training and support. Like Zillow Premier Agent, BoomTown has a library of training videos that covers sales, marketing, search engine optimization (SEO), social media, and ad writing. With professional podcasts, along with email and phone support, BoomTown is the place to go if you value training and customer service.
Last night I received a "Come List Me" call from a lead I'd first called 5 weeks ago. He's in TX and the property is here in NE. When we first spoke, he asked me to email info. I did and followed-up weekly with another call. After a month, he called like we were old friends. I'm inspecting this $300K+, high-demand acreage today with his local brother-in-law, who's having keys made for me. Thanks to the support & encouragement from Chad & Jim, I stuck with the program and it's paying off.Bud

Clearly, there has been a huge change in the traditional buying process.  In fact, according to Forrester, buyers might be anywhere from two-thirds to 90% of the way through their buying journey before they even reach the vendor. The reason this is happening more and more is because buyers have so much access to information that they can delay talking to sales until they are experts themselves.


Many marketing agencies offer lead generation services for business that don't wish to develop their own systems. These agencies will often have a network of companies and websites that it uses to promote its client businesses. When a visitor expresses interest in one of the agency's clients, the agency passes that lead back to the client. Often agencies will promote their clients through a directory or list of providers, and when a visitor requests a quote for a specific service, the agency alerts the appropriate client. Most agencies will allow clients to specify the type of leads they would like to receive. For example, a company might choose to limit leads to a certain geographic region.
In marketing, lead generation (/ˈliːd/) is the initiation of consumer interest or enquiry into products or services of a business. Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads. The methods for generating leads typically fall under the umbrella of advertising, but may also include non-paid sources such as organic search engine results or referrals from existing customers.[1]

There are plenty of companies out there who are happy to take your money in order to provide you with what they promise are seemingly inexhaustible numbers of companies and contacts for you to call. While I don't suggest that you never pay for leads, you should always look at your return on investment (ROI) after the fact and make sure your money was well spent. For each list, how many sales opportunities did you create and how many deals did you close?
The basics we've gone over in this blog post are just the beginning. Keep creating great offers, CTAs, landing pages, and forms — and promote them in multi-channel environments. Be in close touch with your sales team to make sure you're handing off high-quality leads on a regular basis. Last but not least, never stop testing. The more you tweak and test every step of your inbound lead generation process, the more you'll improve lead quality and increase revenue.
If you are brand new and do not have a strong online presence, you will lose 95% of the network marketing leads that you do not call. They will go find someone willing to call them or join a stronger marketer and give up on the fact that anyone cares enough to actually call them, either way, 95% of your leads will not sign with you if you are new and you decide to be too lazy to call them.
Not all of your site visitors are ready to talk to your sales team or see a demo of your product. Someone at the beginning of the buyer's journey might be interested in an informational piece like an ebook or a guide, whereas someone who's more familiar with your company and near the bottom of the journey might be more interested in a free trial or demo.
Today things are different. Customers have a wealth of information at their fingertips: coffee blogs and review sites, recommendations from friends on social media, and so much more. By the time a customer even thinks about going to a store — and it may well be an online store, at that — they’re less likely to ask a salesperson “What coffee makers do you have?” than “Can you beat this price on the model I already know I want?”
And the thing is, there are all sorts of unique cross-promotion opportunities available that marketers might miss. Let’s say you’re a running shoe company, for example. The obvious cross-promotion opportunity would be a sports store, right? But you could also partner with a gym or training facility, and target athletes in the places where they spend the most time.

Content: While the download of a coupon shows an individual has a direct interest in your product or service, content (like an educational ebook or webinar) does not. Therefore, to truly understand the nature of the person's interest in your business, you'll probably need to collect more information to determine whether the person is interested in your product or service and whether they're a good fit.
2. I get this question ALL THE TIME. “Ray, when I call these leads, what should I sell them? Should I sell them MLSP first or my primary company?” I suggest NOT having a already determined sales product when calling them. My suggestion is call them and LISTEN. Listen to what they are looking for and what they are also able to do. If someone is dead broke, then you may want to promote to them a low cost entry product at first to get them in the door. You may be talking to a lead that is very satisfied with their network marketing business but looking for ways to market it better, for those, I would suggest promoting My Lead System Pro.
I was trying to get started and called you with questions. I got your voicemail and decided to dig into your website. What I found was TREMENDOUS! The videos are first rate, the subscriber resources page is well done and the FastTrack videos were outstanding! I spent an evening reading the probate FAQ’s and was blown away with the info. You've answered my prayers. I wanted a 1 Stop Shop for the probate business and I hit a home run finding your service! Thanks.Brad
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