Leveraging a lead generation and management system can help you increase conversion rates — how many leads turn into opportunities and, ultimately, sales. As crazy as it sounds, when you’re just starting out and can count your customers on one hand, dropped leads are a real problem for growing businesses. Lead generation software can help not only with finding new leads, but also with keeping track of who they are, how to reach them, and how you found them in the first place.
BoomTown is missing a lower-cost option for smaller agencies and individual agents. Even though their lead generation marketing efforts and CRM combine the best use of communication and technology to produce a great product that stands out among real estate lead generation companies, BoldLeads or Real Geeks might be a better choice if budget is an issue.